The fully reusable, redesignable and traceable synthetics by ISA-TRAESKO
01 / Why LUUP®?

Created to go new ways.

LUUP® is our answer to one of the most pressing questions of our time: How do we manufacture fashion that leaves nothing but positive feelings? As an international manufacturer and trader in fashion and lifestyle for many years, we feel responsible to be part of the solution. To us commerce means a cycle that offers a better beginning for everybody at its end. With the introduction of LUUP®, we have started the process to close the cycle: A high-quality plastic that does not end up in landfills or is unnecessarily burnt but is created with the intention to be reused, over and over again. Not someday somewhere. But right now. With us.

02 / Why LUUP®?

Created to be recreated.

Fashion revolves. The same should apply to the materials it is made of. LUUP® is a newly engineered, pure plastic that meets the highest standards for product quality while fulfilling the strictest claims in environmental and social manufacturing conditions. Instead of just recycling, LUUP® can be reused in a technical cycle at the highest level without loss. What we produce with LUUP®, we also take back.

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03 / Why LUUP®?

Progress doesn't mean leaving a carbon footprint.

Even though LUUP® can be used to manufacture highly fashionable and comfortable shoes, they are designed so that they don’t leave harmful traces anywhere, regardless of whether it’s people’s health or the health of the environment. This applies to the sourced material, the manufacturing process and the wearer of LUUP® products.

04 / Why LUUP®?

Walking in circles finally makes sense.

Not only do we produce LUUP® for our business-partners but after the products extended and joyous life we make sure that they can be returned to us are recycled and given a new breath of life. No matter where and when they were purchased.

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05 / What LUUP® can do

Green has many colours.

LUUP® can not only be recycled, but unlike other recyclables, it can also be transformed into new colours. Regardless of the original colour, when taken back it's ready for a new source of life and in any imaginable colour.

06 / What LUUP® can do

Manufactured with imagination.

LUUP® is very flexible in production. It is able to replace every other non-sustainable EVA material to improve both product possibilities and sustainability footprint.

07 / C2CC certified

A standard that sets a new one.

Holder of the worldwide highly acclaimed Cradle to Cradle Certified® Silver, LUUP® already meets the highest sustainability standards in the categories of Material Health, Product Circularity, Clean Air & Climate Protection, Water & Soil Stewardship, and Social Fairness. With this we have set ourselves a roadmap with the strictest auditing and sustainable product standards. LUUP® is setting the bar for its partners and this is only the beginning of creating new industry standards in sustainable materials and manufacturing processes.

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08 / Join the LUUP®

Come close the LUUP® with us.

Transform your product or production chain for the better: With LUUP® you use an innovatice, sustainable material. With LUUP® you benefit from a certified design and production chain which you can professionally market in your product portfolio.

We look forward to taking the next step with you. Please come and talk to us about this exciting project.

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Marco Taedcke, Florian Starmann and Florian PfeifferYour personal contacts around LUUP®

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ISA-TRAESKO GmbH
Oderstraße 9
24539 Neumünster

+49 (0) 43 21 / 98 26-0
info@close-the-luup.com